Teva Copaxone
Sweeden
Client | Teva Pharmaceutical Industries
In the Copaxone pavilion, we used a 3D stereoscopic experience to create in-depth personal interaction between physicians and medical research.
Medical information and content were filmed using stereoscopic 3D technology. Physicians visiting the pavilion were invited to wear 3D glasses and interact with one of the many screens around the booth in order to explore the various aspects and characteristics of Copaxone medicine, such as clinical research, drug action and more.
The exhibit took place in Sweden.
In cooperation with Telemedia Special Presentations