TLV FASHION MALL
Signage system, 2017
In the heart of Tel Aviv in the former wholesale market complex, between Hashmonaim and Carlebach streets, an innovative residential complex was built that includes a shopping mall, an underground parking lot, a park, a school and a community sports center.
A once-in-100-year project.
We designed a formal language and a signage system in the spirit of the prestigious line that the complex conveys and integrates as a "jewel" in the place.
Designing a signage system for the fashion mall, the underground parking lot and the park.